Important Safety Information

If you are feeling overwhelmed, unsafe, or thinking about harming yourself or someone else, this system is not the right place to get help.

Please reach out to someone who can support you right now:

You are not alone, and real-time support is available.

About This System

Noema Cognition is a structured analysis system, not a licensed therapist or medical service. It does not diagnose or treat conditions.

It is designed to help you examine patterns, decisions, and responses with clarity and precision.

Noema Cognition ("Noema," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains what data we collect, how we use it, who we share it with, and what rights you have over it. By using Noema, you agree to the practices described here.

If you have questions about this policy, email us at privacy@noema-cognition.com or use the contact form.

1. Data We Collect

Account Data

When you create an account, we collect your email address. Noema uses passwordless authentication — we issue session tokens tied to your email. We optionally collect your name if you provide it during signup.

Journal Entries

The text you write in Noema's journal is stored securely in our database. This is the core content of the service — we cannot provide reflections or pattern analysis without it.

Voice Recordings

If you use voice-to-text input, your audio is transmitted to OpenAI's Whisper API for transcription. Audio is never stored. Only the resulting text transcript is retained — treated identically to typed journal entries. Voice data is not used to train any model.

Mood Check-ins

One-tap mood selections (e.g., "reflective," "anxious," "calm") are stored alongside your entries. This data is used to surface mood patterns and insights over time.

AI-Generated Data

Noema generates and stores AI reflections, identified patterns, therapeutic modality matches, weekly syntheses, and follow-up prompts based on your entries. This data belongs to you.

Usage Analytics

We run self-hosted analytics that track page views, session identifiers, feature usage events (e.g., prompt interactions, insight views), and CTA clicks. There are no third-party tracking scripts. No advertising pixels. No data sold to ad networks. Analytics data is used solely to understand how the product is working and improve it.

Payment Data

Payments are processed by Stripe. Noema never sees or stores your credit card number, billing address, or full payment details. Stripe provides us with a customer ID and subscription status only. See Stripe's Privacy Policy for how they handle payment data.

Cookies & Local Storage

We use session cookies for authentication (your session token) and localStorage for UI state (onboarding completion, progressive disclosure flags, revealed feature state). We do not use advertising cookies or cross-site tracking cookies.

Data Type What It Is Stored?
Email address Passwordless auth identifier Yes
Name Optional display name Yes (if provided)
Journal entries User-written text content Yes
Voice audio Transcription input No — transcript only
Mood check-ins One-tap mood selections Yes
AI-generated content Reflections, patterns, syntheses Yes
Usage analytics Page views, feature events Yes (self-hosted)
Payment data Credit card, billing address No — Stripe only
Session cookies Authentication tokens Yes (browser)
localStorage UI state flags Yes (browser)

2. How We Use Your Data

Data How It's Used
Email address Account access, authentication, optional reminders (if enabled), service communications
Journal entries AI reflection generation, pattern analysis, weekly synthesis, prompt selection
Mood check-ins Mood trend insights, pattern correlation, Insights dashboard
AI-generated content Displayed in the journal app, exportable for clinical use
Usage analytics Product improvement, understanding feature adoption, debugging
Payment data (via Stripe) Subscription management, billing

AI Processing Disclosure

Journal entries are sent to OpenAI's API (GPT models) to generate reflections, pattern analyses, and weekly syntheses. Voice input is sent to OpenAI Whisper for transcription. OpenAI processes this data under their API usage policies. Per OpenAI's current API terms, data submitted via the API is not used to train OpenAI's models. See OpenAI's API Data Usage Policy for details.

What We Will Never Do

3. Third-Party Services

Noema integrates with the following third-party services. Each processes your data only to the extent required to provide their function:

Service Purpose Data Shared Privacy Policy
OpenAI AI reflections, pattern analysis, voice transcription Journal text, voice audio (transcription only) openai.com/policies
Stripe Payment processing & subscriptions Email address, payment details (handled directly by Stripe) stripe.com/privacy
Postmark Transactional emails (reminder notifications) Email address, optional notification content postmarkapp.com/privacy
Psychology Today Practitioner directory links (external) None — external link only, no data transfer psychologytoday.com/privacy

We do not use Google Analytics, Facebook Pixel, or any other advertising-network tracking services.

4. Data Retention & Deletion

Active Accounts

Your data is retained for as long as your account is active. Journal entries, patterns, reflections, and mood data are stored indefinitely so your insights accumulate over time — that's the core value of the service.

After Subscription Cancellation

When you cancel your subscription, your account enters a read-only period during which you can still access and export your data. After 90 days following cancellation, your account and all associated data are permanently deleted. You will receive an email reminder before deletion occurs.

Account Deletion

You can request full deletion of your account and all associated data at any time by emailing privacy@noema-cognition.com. We will process deletion requests within 30 days. Deleted data cannot be recovered.

After deletion: journal entries, mood data, AI-generated content, patterns, and your email address are permanently removed from our systems. Anonymized, non-identifiable usage analytics may be retained for product analytics.

5. Your Rights

Depending on where you live, you may have the following rights over your personal data. To exercise any of them, contact us at privacy@noema-cognition.com.

California Residents (CCPA)

Right to Know

Request what personal information we collect, use, disclose, and sell about you.

Right to Delete

Request deletion of your personal information, subject to certain exceptions.

Right to Opt-Out

Opt out of the sale of personal information. We do not sell personal information.

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights.

EU/UK Residents (GDPR)

Right to Access

Request a copy of your personal data we hold.

Right to Rectification

Request correction of inaccurate or incomplete data.

Right to Erasure

Request deletion of your personal data ("right to be forgotten").

Right to Portability

Request your data in a structured, machine-readable format.

Restrict Processing

Request that we limit how we use your data in certain circumstances.

Right to Object

Object to processing based on legitimate interests or for direct marketing.

Withdraw Consent

Withdraw consent at any time where processing is consent-based.

Lodge a Complaint

Contact your local data protection authority if you believe we've violated GDPR.

We will respond to rights requests within 30 days. For complex requests, we may extend this by an additional 60 days with notice.

To Exercise Your Rights

Email privacy@noema-cognition.com with "Privacy Request" in the subject line. Include your account email address. We may verify your identity before processing the request.

6. Children's Privacy (COPPA)

Noema is intended for users 18 years of age or older. We do not knowingly collect personal information from anyone under 18. The nature of the service — structured self-examination, psychological pattern analysis, therapeutic framework matching — is designed for and appropriate only for adults.

If we discover that a user is under 18, we will immediately terminate their account and delete all associated data. If you believe we have inadvertently collected data from a minor, please contact us at privacy@noema-cognition.com.

7. Security

We take the security of your data seriously, particularly given the sensitive nature of reflective journaling content.

No system is perfectly secure. In the event of a data breach affecting your personal information, we will notify affected users within 72 hours of discovery, consistent with applicable law.

8. International Data Transfers

Noema is operated in the United States. If you access Noema from outside the U.S., your data may be transferred to and processed in the U.S., where data protection laws may differ from those in your jurisdiction.

For users in the EU/UK, data transfers to the U.S. are conducted under appropriate safeguards. OpenAI and Stripe maintain standard contractual clauses for international transfers. Contact us at privacy@noema-cognition.com for more information.

10. HIPAA & Healthcare Scope Statement

Noema Cognition is not a HIPAA-covered entity and does not operate as one.

Noema Cognition is not a healthcare provider, health plan, or healthcare clearinghouse as defined by the Health Insurance Portability and Accountability Act (HIPAA). We do not store Protected Health Information (PHI) as defined by HIPAA, and HIPAA's privacy and security rules do not apply to information you provide through our platform.

Your journal entries, mood data, and reflections are governed by this Privacy Policy — not by HIPAA. If you require HIPAA-compliant mental health support, please contact a licensed healthcare provider.

11. FTC AI Transparency (Artificial Intelligence Disclosure)

In compliance with FTC Act Section 5 and current AI enforcement guidance, Noema Cognition makes the following clear and conspicuous disclosures about AI-generated content:

For the full AI disclaimer, including HIPAA scope, FTC transparency, and crisis resources, see our Disclaimer page.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email (to the address on your account) and update the "Last Updated" date at the top of this page. Continued use of Noema after a policy update constitutes your acceptance of the revised policy.

Minor updates (e.g., formatting corrections, clarifications that don't change substance) will not trigger email notification.

13. Contact Us

For privacy-related questions, requests, or concerns:

Privacy Inquiries

Email: privacy@noema-cognition.com
Contact form: noema-cognition.polsia.app/contact
Response time: Within 30 days for rights requests; within 3 business days for general inquiries.

We are committed to working with you to resolve any privacy concerns. If you are unsatisfied with our response, you have the right to contact your local data protection authority.